as genres, a perspective pioneered by Yates and Orlikowski [28] in their analysis of organizational uses of email.
[28] Yates, J. & Orlikowski, W.J. (1991). Genres of
organizational communication: An approach to studying
communication and media. MIT Sloan School of
Management.
via Herring, Susan; Lois Ann Scheidt; Sabrina Bonus; Elijah Wright. 2004. "Bridging the Gap: A Genre Analysis of Weblogs"
1. rm (anonymous), Jun 13, 2008 1:42:48 PM #
stored 1992 Orlikowski - Article - Genre - 258774